MENTOR'S CORNER
BUSINESS: SEO IN THE AGE OF AI
Why SEO Is So Tough for Photographers (And What to Do About It) If you’re a photographer trying to get your website to rank on Google, you’ve probably noticed it’s a lot harder than it sounds. Your site might look gorgeous—full of stunning images, clean design, and...
PITCHING EDITORIAL CLIENTS
Pitching Editorial ClientsIdeas and strategies for today's photographers.Summary This document explains how to pitch a photo story to a magazine or publication. The author, Don Giannatti, advises photographers to research the publication, understand their style, and...
THESE SIX MINDSETS CAN DESTROY YOUR BUSINESS IN 5, 4, 3…
The 6 Worst Mindsets a Creative Photographer Can Have Regarding Their Art and Business Creativity and business might seem worlds apart for many photographers. After all, the pure artistic expression of photography is often thought to be free from the constraints of...
USP VS POV: WHICH IS BETTER?
How to find your USP or UPOV. Over at my Substack, we discussed the divide forming between those advocating USPs and POV (I refer to them as UPOVs) In a nutshell: POV vs. USP: The Power Players in Branding Let's take a whirlwind tour through the buzzing world of...
DISCOVERING YOUR PHOTOGRAPHIC STYLE BY LOOKING BACK
Discovering Your Photographic Style by Looking Back at Your Favorite Work Everyone, from budding photographers to professionals, seeks a distinctive style that sets their work apart. But how do you discover that unique touch? One powerful method is to look back at...
The Business Case for Expanding Creative Skills
The Business Case for Expanding Creative Skills We have a small reprieve from the infernal heat in Arizona as Hurricane Hillary makes landfall just southwest of us. We are dry, but under the deep overcast, the temps are milder than usual. Imagine being happy that it...
5 THOUGHTS ON CREATIVITY
Unveiling the Mysteries of Creativity: A Field Guide Hey, you wonderful, marvelous creatives and visionary photographers! Let's get into the delightful world of creativity. It’s a complex, fascinating process that involves our whole brain. So, let’s uncover some...
YES, PHOTOGRAPHERS, IT WILL ALL BE ON THE TEST
At some point, the test reveals itself. Of that, you can be damned sure. It is quite obvious to me today, that being a photographer has different meanings to many people. Being a photographer to some folks means the quickest, fastest, easiest, form-fitted, methodized,...
A THIRTY DAY PORTFOLIO SLAM: PLAN AND BUILD A PORTFOLIO
30 Day Portfolio SlamTABLETOP AND FOOD PORTFOLIO The goal of this workshop is to build a portfolio and develop a frame for doing it again or at scale. The process and system are definable, and they can be used again and again to develop a portfolio, book, project, or...
Don Giannatti, Mentor
I’m Don Giannatti-mentor, creative consultant, and passionate supporter of photographers and creatives at every stage. Whether you’re looking to refine your craft, build a standout portfolio, or grow your creative business, I’m here to help you achieve your goals. Reach out with your questions or ideas-I look forward to connecting and helping you take the next step in your creative journey!