COLD CALLING SCRIPT (INTROS)

1. “Hello, my name is [Name] and I am reaching out to you on behalf of [Company]. We specialize in providing [Product/Service] to businesses like yours and I believe we could really help take your company to the next level. Is now a good time for a quick conversation?”
2. “Good morning/afternoon [Client’s name], my name is [Name] and I am the [Position] at [Company]. I came across your company while researching top providers in the [Industry] industry and was impressed by the work you do. I wanted to see if there might be an opportunity to connect and discuss how our [Product/Service] could potentially benefit your business.”
3. “Hi [Client’s name], my name is [Name] and I am the [Position] at [Company]. I wanted to reach out and see if you might be interested in learning more about how our [Product/Service] can help your business achieve its goals. We have worked with many companies in the [Industry] industry and have a proven track record of success. Would it be possible to schedule a call at your convenience to discuss this further?”
4. “Hello, my name is [Name] and I am reaching out to you on behalf of [Company]. We specialize in creating high-quality visual content for brands and I believe our work would be a great fit for your agency. Is now a good time to chat briefly about how we can collaborate?”
5. “Good morning/afternoon [Art Director’s name], my name is [Name] and I am the [Position] at [Company]. I came across your agency’s portfolio and was blown away by the creativity and attention to detail in your campaigns. I wanted to see if there might be an opportunity to connect and discuss how my style of photography could contribute to your future projects.”
6. “Hi [Art Director’s name], my name is [Name] and I am the [Position] at [Company]. I wanted to reach out and see if you might be interested in learning more about the visual content and photography services we offer. We have worked with a good many clients and have a track record of delivering high-quality, on-brand imagery that drive results. Would it be possible to schedule a call at your convenience to discuss this further?”

It is important to note that you have to be comfortable with these approaches, so make sure you use your own, and authentic voice.

COLD EMAILS FOR CREATIVE APPROACHES

Dear [Client’s name],

My name is [Name] and I am a professional photographer based in [City]. I came across your business online and was impressed by the work you do. I wanted to reach out and see if you might be interested in discussing the possibility of working together on an upcoming project.

As a photographer, I specialize in [Style/Type of Photography], and have worked with a wide range of clients in the [Industry] industry. I am confident that my skills and experience could be a valuable asset to your team.

I have attached a few samples of my work to this email for your reference. Please let me know if you would be interested in discussing further or if you have any questions.

Best regards,

[Name]

Hi [Client’s name],

My name is [Name] and I’m a professional photographer who specializes in [Type of Photography]. I came across your business and instantly knew I wanted to be your photographer. I know my skill and style will enhance your products beyond your wildest expectations!

I wanted to reach out and offer my services to spice things up a bit. Trust me, with my skills and talent, your website will go from good to grand in no time. And who knows, maybe we’ll even win an award for “The Best ___ Website in the Known Universe”. I promise to share the generous award money.

I’ve attached a few samples of my work to give you an idea of my style. If you’re interested in working together and giving your website the visual kick it deserves, shoot me an email or give me a call.

Best regards,

[Name]

THREE CONTACTS PER DAY.

Sounds easy, or maybe it sounds impossible.

But take a look at what writer Tim Denning is doing every single day.

Every. Single. Day.

If you were a writer, this would be one of your strong competitors.

We are photographers, but I do believe that he is on to something here. Maybe we don’t write and post this much, but maybe we should think about shooting and posting this much.

At least as much as we can.

To Make Measurable Headway, The Output Must Meet the Desire – PDF