by Don Giannatti | Nov 30, 2013 | Marketing
Kyle needed a drop off piece / mailer to begin his marketing campaign for 2014. We designed this double sided card to represent the areas of photography he is most comfortable shooting. His market is a small one, and heavy with food/lifestyle/people, so we...
by Don Giannatti | Nov 25, 2013 | Marketing
A great way to devalue what you do is to charge for it in a way that actually devalues it. Say… mini-sessions. Or whatever they are called. A ‘cheaper’ alternative to the non-mini-sessions one can assume. So they aren’t paying for the image...
by Don Giannatti | Nov 22, 2013 | Marketing
A wonderful discussion on the critics among us, and of what value they bring to our lives. Clue: not that much.
by Don Giannatti | Nov 21, 2013 | Marketing
“It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who...
by Don Giannatti | Nov 18, 2013 | Business, Marketing, Photography
Bruce Bullied Real Estate ‘Leave Behind’ Bruce Bullied is an emerging photographer in Winnipeg (CA). He is looking to create some steady cash flow with real estate photography, eventually expanding to adding corporate and editorial work. This flyer is a 6″ x...
by Don Giannatti | Nov 16, 2013 | Business, Marketing, Photography
Dimensional Software makes apps for Volleyball Coaches. This is a redo of this year’s ad for the insert of a College Volleyball Coaches Association meeting. I added info on new pricing, as well as booth information. > Art Direction > Design...