by Don Giannatti | Aug 29, 2023 | Brain Food, Business, Identity, Marketing, Personal, Quotes
USP OR POV: HOW TO FIND BOTH AND BE HAPPY EMBRACE THE POWER OF AND ; The 6 Worst Mindsets a Creative Photographer Can Have Regarding Their Art and Business Creativity and business might seem worlds apart for many photographers. After all, the pure artistic expression...
by Don Giannatti | Aug 28, 2023 | Business, Identity, Marketing
USP OR POV: HOW TO FIND BOTH AND BE HAPPY EMBRACE THE POWER OF AND ; How to find your USP or UPOV. Over at my Substack, we discussed the divide forming between those advocating USPs and POV (I refer to them as UPOVs) In a nutshell: POV vs. USP: The Power Players in...
by Don Giannatti | Aug 20, 2023 | Business, Identity, Marketing
The Business Case for Expanding Creative Skills ; The Business Case for Expanding Creative Skills We have a small reprieve from the infernal heat in Arizona as Hurricane Hillary makes landfall just southwest of us. We are dry, but under the deep overcast, the temps...
by Don Giannatti | Jul 27, 2023 | Marketing
WEEKLY INSTAGRAM POST SCHEDULES TO MAKE YOUR LIFE EASIER COPY THEM, MODIFY THEM, POST THEM... CONSISTENCY IS KING ; WEEKLY INSTAGRAM POST SUGGESTIONS FOR: FOOD PHOTOGRAPHERS: 6 MONTHS PRODUCT PHOTOGRAPHERS: 6 MONTHS LIFESTYLE AND PORTRAIT PHOTOGRAPHERS: 3 MONTHS Have...
by Don Giannatti | Sep 18, 2022 | Business, Marketing
30 Day Portfolio Slam TABLETOP AND FOOD PORTFOLIO The goal of this workshop is to build a portfolio and develop a frame for doing it again or at scale. The process and system are definable, and they can be used again and again to develop a portfolio, book, project, or...
by Don Giannatti | Apr 4, 2022 | Business, Marketing
TEN WAYS TO STAND OUT IN THE CROWDED FIELD OF PROFESSIONAL PHOTOGRAPHY WITHOUT SELLING YOUR SOUL TO THE SOCIAL MEDIA VAMPIRES ; Everyone tells you the same things… here are a few different approaches. There are more photographers than ever before. And while I do not...