Client Acquisition Sprint for Serious Photographers
3 Days to a Solid System for Finding and Keeping Clients
May 11, 12, 13, 2024
“FINDING CLIENTS IN A CHAOTIC MARKET”
Webinar Replay below.
One of the hardest pieces of the professional creative puzzle is finding, and then keeping, clients. I’m not talking about one-off gigs, I mean clients in the sense of continuous work. I talk to photographers all over the world and the problem is always the same; “I don’t know how to find clients that will hire me.” We’ll fix that for you. They are out there, and you’ll know how to find them and keep them coming back.
Finally, a System That Works for Photographers in Any Location
That’ right. Whether you are in a rural area, small town, or large city, this system will work for you. And work well.
I want you to know that it is not a secret system, a propriety thing that I invented or was handed by the photo gods of decades past, it is a system that has worked for thousands of small businesses, photographers, and other artists the world over.
What I have done is put it together into a roadmap that can be customized for anyone in any location. Solid, repeatable, scalable, and guaranteed. Yes, I guarantee it works.
And I use this system. I used it to build my photography business back in the day, I used it to build a multi-million dollar ad agency, and I am using it to develop a new creative business I am hoping to share with folks in early 2024.
Hundreds of photographers who went through my Project 52 Pro System classes have used it to grow their businesses and get larger and larger clients.
And We Do It in 5 Days
This is a system.
We take it apart and show you exactly how you can use it, manage it, and modify it to fit your particular needs.
By doing it in a short window instead of over months, you take the information in fast, create your system fast, and begin implementation before you have a chance to resist it with negative attitudes and misconceptions.
There are five live classes with time for Q&A. You will also have to do some work in between the sprint classes so plan on spending about 4 hours per day on this class.
That is 20 hours.
You can learn to do most anything in 20 hours.
(“Hey Don, can I learn to play the drums in 20 hours?”
No, but you could learn to play a lot of simple rock and country songs on the drums in 20 hours. The hard part comes after that.)
NOTE: There is a second option that includes an additional 5 hours of Q&A offered. You must choose when you sign up, there is no upselling in this course.
How Does the Sprint Work?
Live Discussions followed by Q&A. This is accompanied by workbooks and presentations for you to download and work on offline for the next class.
Modules are designed to get you from not knowing where your potential customers are to knowing exactly where they are, who they are, and how you can contact them.
This doesn’t guarantee you a gig, so don’t think it does.
Many other factors enter into getting work; portfolio, personality, perseverance, and sometimes a bit of whimsy.
And sometimes the reason you do not get a gig is something out of your control; they have someone on staff, or they do not have a gig available at the moment you talk to them.
Those things that are not in your control are also not in the control of anyone else out there.
So we focus on what IS in your control, and this system makes that easier to do.
Don’t focus on the assumed outcome, focus on the real work, and outcomes will be there.
The live classes are recorded and you will have them to come back to again and again.
This is an intensive class, but it is one that will see a real return for you and your business if you work the system.
Let’s get started on building your business, and landing more gigs. Join us!
Live Modules with Plenty of Time for Q&A
Friday, May 10, 2024
4 PM Pacific
MODULE ONE:
Portfolio and Location Audit.
What do you do, and how does this fit in with the work going on in your area? Do you thrive locally, or will you have to look outside to regional or national clients?
2 hours live with Q&A.
_________________________
Saturday, May 11, 2024
9 AM Pacific
MODULE TWO:
Channels and Genres.
Here we discover who wants the work you do, and how to develop a client list that makes sense for you where you currently are. This is a deep dive into understanding the possible clients you will look for.
2 hours live with Q&A.
_________________________
Saturday, May 11, 2024
4 PM Pacific
MODULE THREE:
Types of Clients and how to Work with Them.
From ad agencies to publications to brands and corporate communications, different types of clients have different challenges to meet. We break it down and also let you know what to expect and who to approach first.
_________________________
Sunday, May 12, 2024
9 AM Pacific
MODULE FOUR:
The Google Method and How to Get Personal.
Finding clients in the abstract is one thing. We are going to take it to the next level and discover exactly who we want to talk to. Being able to know who exactly you are going to market to helps us craft our message.
________________________
Sunday, May 12, 2024
4 PM Pacific
MODULE FIVE:
Bidding, Contracts, and Staying in Touch
Putting your best foot forward with your bids, billing, and business tools will go a long way toward finding clients who welcome working with a professional. Bidding is not hard when you work a system that makes sense to both you and your clients.
ADDITIONAL MEETINGS FOR ARE AVAILABLE.
Portfolio Reviews, and additional Q and A.
You must make this choice at signup. If you do not, you will not be able to get into those additional classes. I will not spend a single minute trying to upsell you during this class. There is far too much work to do to waste time upselling.
These classes will be offered as two additional meetings;
Monday, May 20, 2024, 4 PM Pacific
Tuesday, May 21, 2024, 4 PM Pacific
BASIC CLASS: 10 HOURS OF LIVE COURSES OVER FIVE DAYS: $167
PLUS TWO ADDITIONAL CLASS MEETINGS: $267
The System Simply Works. It’s Proven and Tested.
I used this same system to grow my photography business back in the day. I then used it to grow my small design and photography business into a multi-million dollar ad agency. I used it again to build my boutique agency and I am using it now for my new business.
Many photographers who took the Project 52 Pro System have used it as well, and it works whenever it is tried.
A proven, and consistent system to help you identify clients, engage them, and get the assignments you need to grow your business.
No “secrets’, no “easy button” either. This takes work and determination, but with a roadmap in front of you, it becomes much more manageable.
You can do this.
What You Can Expect From This Class
We will show you ways to find clients in your area. From online research, to basic boots on the ground, there are myriad ways to find people who need your skills but often are not aware you even exist.
How to Develop a Powerful Porftolio
Understanding Channels and Genres
How Different Types of Clients Work with Photographers
Building a Strong Bidding and Billing System
How to Market Effectively to Different Genres
Staying In Touch with Your Clients
Creating Opportunities for Continuing Work
Contracts and Bidding
Building a Sustainable Business
CHOOSE THE BASIC OR EXPANDED CLASS NOW
INCLUDED IN THE BASIC CLASS:
10+ hours of Recorded Infornation
Workbooks and worksheets
Lifetime access
INCLUDED IN THE EXTENDED CLASS:
10+ hours of Recorded Meetings
Workbooks and worksheets
Lifetime Access
A personal one-on-one portfolio and site review (1.5 hours)
Both enrollments includes over 10+ hours of information as well as workbooks and worksheets.
Enroll here for the basic Client Acquisition Workshop beginning MAY 11, and running for three consecutive days.
CLIENT ACQUISITION SPRINT: $167
Enroll here if you want to add the two additional review and Q&A classes to the Workshop.
CLIENT ACQUISITION SPRINT
PLUS PORTFOLIO REVIEW: $267
Meeting time will be set on a one-on-one basis.
This option adds a one hour plus portfolio and website review.
My Personal Guarantee
If you do all that I require you to do and it doesn’t work for you, I will either refund your money or work with you one-on-one till we get some action going. Your call. There are conditions, but they are baked into the class, so if you do the work, we will guarantee the results. Got it? Good.