52: A PHOTOGRAPHY JOURNAL, ISSUE THREE
We like to do publications at Project 52, and this is the third installment of “52”. This issue features 7 photographers with long-form stories to share with you.
USE CASE SCENARIOS FOR USING AI IN A PHOTOGRAPHY BUSINESS (NOT IMAGE GENERATION)
It's time to get serious about ai.AI Use-Case Scenarios for Commercial PhotographersAI for Commercial Photographers(not image generation)Quick recap Don led a comprehensive session on leveraging AI tools for photographers to streamline business operations and enhance...
Retainers Revisited: Create a Base Clientele
Retainers Rock, Dudes and DudettesWhy Retainers Might Be the Smartest Play in Your Photography Business Let’s be real: one-off gigs are exhausting. You pitch, you shoot, you deliver, and then… you start all over again. There’s no rhythm. No predictability. Just a...
Is Your Portfolio Ready for Tomorrow’s Meeting?
Is Your Portfolio Ready for Tomorrow's Meeting?Building a Market-Ready Portfolio A portfolio isn’t a scrapbook. It’s not a memory wall or a “greatest hits” reel. It’s your visual sales tool—the clearest expression of what you do, how you think, and why someone should...
Make The Shift… the Mindset Shift
From Passion to Professional: The Real ShiftFrom Passion to Professional: The Real Shift Most photographers start with a burning passion. The love of light, the joy of creating, the thrill of capturing something beautiful. Passion gets you in the game. But let’s be...
Stop Being the Best Photographer No One Knows About
Stop Being the Best Photographer No One Knows AboutThere was a time — maybe 10, 15 years ago — when having a solid portfolio and being a decent human being got you work. Word-of-mouth. A few referrals. Maybe a feature in PDN if you were lucky. That time is over, gone,...
Stop Fearing Failure: Be Terrified of Regret.
Stop Fearing Failure - Be Terrified of Regret.Failure Sucks Less Than Regret. There’s a quote I heard recently that nailed a truth I’ve been preaching for years:"Stop fearing failure, but be terrified of regret." Many of the photographers I work with—especially those...